An interesting poster at first glance but it isnt only the asthetics that makes this, the concept is brilliant, the artwork depicts the hours of light and dark in the uk in 2010 they also depict the astronomical Twilight, so the fade that you see is the rate at which the earth lightens up through the sunrise/set, The base is printed photographically to achieve the smoothest gradient possible, onto a very high-gloss metallic Fuji-flex stock, this is then screenprinted with a matte frosted ink followed by a retroreflective ‘road-sign-ink’.
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